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The Long Climb: Navigating Business Growth from First Sale to Enterprise

Growth in business is rarely linear and never one-size-fits-all. What works in the early days—when survival is the main goal—can become a liability once the company begins to scale. Strategies must evolve, not just to chase higher revenue, but to build something stable, adaptable, and meaningful at every turn. From gritty first wins to the nuanced choices of an established brand, each stage demands its own set of moves, none of which are interchangeable. Planting Roots, Not Just SeedsAt the inception of